We are based out of central Michigan, USA. We produce the highest performing grow light dollar for dollar on the market today. We pride ourselves on innovative designs as well as continuous product research and development to stay ahead of the LED lighting industry. We are a small but efficient team of engineers, customer support, and staff growers. Why choose us - the highest performing grow light for the money, industry leading customer service, top bin Samsung, Cree, or Osram diodes, industry leading driver by Mean Well, highest quality in the industry, hand built in the USA, easy to follow assembly instructions, 3 Year Warranty, 30 day money back guarantee, free shipping in the USA (Canada $29.99 USD flat rate), shipment within 48 hours of order placement (except weekends, holidays, and busy times), and Veteran owned and operated. Why are our lights cheaper than other USA companies? We do not lock into retail agreements that require certain pricing levels. When you buy from us, you are not paying the additional mark-up you see with retailers because you are buying direct from us (the manufacturer). Also, we want a direct involvement in our customer's experience. We put the customers first; not growth and profit. That is why so many growers choose us!