Looks like the growing medium is coco-coir? This will complicate things for a first time grower a bit..
If so, she likely under-watered, and underfed.
With Coco, you want the medium to remain moist, which will present other challenges later, compared to a traditional soil. (where you would allow the growing medium to 95% dry out between waterings, and there's also some nutrients in the soil).
Coco doesn't contain any food, so you will need to feed your plant with nutrients. With a vegetative nutrient mixed into a 1 gallon jug of water, PH'd to 6, you could then water your plant with that every other day, maintaining a level of saturation throughout your coco.
When you water in coco, it's best to water with a dosage that allows about 15% of the liquid to run out the bottom of the pot, ensuring that your plants have an ideal diet flowing through their roots.